tag:blogger.com,1999:blog-15698841191367547952023-11-15T22:32:29.380-08:00Negócios em FocoO seu portal sobre Negócios, Vendas e Empreendedorismo,Suzanahttp://www.blogger.com/profile/15192496358117028828noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-1569884119136754795.post-3055363137167828392017-02-04T08:33:00.001-08:002017-05-29T18:16:25.430-07:00Melhores áreas para empreender no e-commerce<h1 style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; box-sizing: border-box; font-family: "Helvetica Neue", Helvetica, Arial, sans-serif; font-size: 36px; font-weight: 500; line-height: 30pt; margin: 0cm 0cm 7.5pt;">
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<span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #333333; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> Que o Brasil está enfrentando uma crise, isso não é novidade, todavia o que pegou muita gente de surpresa é o fato do </span></span><span style="box-sizing: border-box; color: #333333; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">e-commerce ser um setor indo na contramão desse pessimismo econômico do Brasil que, segundo previsão do E-Bit, deverá crescer cerca de 20% neste ano.<o:p style="box-sizing: border-box;"></o:p></span></div>
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Mas porque<span style="box-sizing: border-box; color: #001b21; font-size: 11.5pt; line-height: 17.6333px;"> </span>o <span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; box-sizing: border-box;">e-commerce está crescendo no país?<span style="box-sizing: border-box; color: #333333;"><o:p style="box-sizing: border-box;"></o:p></span></span></h1>
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<span style="box-sizing: border-box; color: #333333; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Bem, na autenticidade esse êxito cada </span><span style="box-sizing: border-box; color: #001b21; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">pode ser explicado a partir de vários aspectos: números puros de crescimento, investimentos em marketing, design e métricas, o aumento no acesso a Internet crescendo a dois dígitos ano a ano, entre muito outros fatores.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #001b21; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Mas, a verdade é que não dá para ignorar o comportamento do consumidor:<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #001b21; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">O que o atrai?<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #001b21; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Onde ele está navegando?<span class="apple-converted-space" style="box-sizing: border-box;"> <o:p style="box-sizing: border-box;"></o:p></span></span></div>
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<span style="box-sizing: border-box; color: #333333; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Bem, embora ainda tenha muito a ser feito no e-commerce brasileiro, ainda mais se o compararmos com o que é feito em países mais desenvolvidos, como Estados Unidos e uma gama de países asiáticos, percebemos que ainda há muito para evoluir aqui, principalmente no que diz respeito às soluções, mas o fato é que ele já é uma realidade, crescendo a cada dia. <o:p style="box-sizing: border-box;"></o:p></span></div>
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<b style="box-sizing: border-box;"><span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 14pt; line-height: 28px;">Os setores mais procurados do e-commerce<o:p style="box-sizing: border-box;"></o:p></span></b></div>
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<span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Para surpresa de muitos, segundo um estudo feito pela consultoria<span class="apple-converted-space" style="box-sizing: border-box;"> </span><a href="http://media.ibisworld.com/2015/02/23/ecommercedistruptors/" style="box-sizing: border-box; color: #337ab7; text-decoration: none;" target="_blank">IBISWorld</a>, o comércio eletrônico de roupagem masculinas foi o que mais cresceu nos últimos cinco anos, talvez pelo fato dos homens estarem mais vaidosos ou não gostarem muito de ir às compras em shopping.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Foram analisados vários segmentos na pesquisa, entre os anos de 2010 e 2015, com os e-commerces de roupas masculinas apresentando um avanço de 17,4%, passando a frente de setores mais consolidados, tais como os eletrônicos e o de bebidas. É extremamente aconselhavel que você faça um Plano de Negócios acertivo para a sua Empresa. Nesse Blog você vai encontrar muitas dicas de<b> <a href="http://planodenegocios.club/" target="_blank">Marketing Digital e Empreendedorismo</a></b> e como fazer um rapidamente do total zero.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Veja aquém a lista do crescimento entre 2010 e 2015:<o:p style="box-sizing: border-box;"></o:p></span></div>
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<strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Roupas masculinas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">17,4%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Comidas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">16,7%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Sapatos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">13,6%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Saúde, vitaminas e suplementos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">13,4%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Computadores e tablets:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">11,4%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cosméticos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">10,9%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cerveja, vinho e outras bebidas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">10,8%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Arte:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">10,6%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Joias:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">8,9%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Peças automotivas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">8,1%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Produtos para pets:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">7,1%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Flores:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">3%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cartões e presentes:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">1,8%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Óculos e lentes de contatos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">1,3%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Câmtempos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">0,9%<o:p style="box-sizing: border-box;"></o:p></span></div>
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<b style="box-sizing: border-box;"><span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 14pt; line-height: 28px;">PREVISÃO DA PESQUISA<o:p style="box-sizing: border-box;"></o:p></span></b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgW9oh95TnqEpHM2gIaILzEpbq1f9HQEEzO05hVcgC1VfPn46YBu5joufuoR902J5Gug4NE6AZgwHHvvX37Z227_GhvWLWfKPA1_H6Dl3QT_Jlr0nRowqClXZgTrWoUMonmla47a3TB55lI/s1600/o-cara-do-marketing-consultoria-em-marketing-digital.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="216" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgW9oh95TnqEpHM2gIaILzEpbq1f9HQEEzO05hVcgC1VfPn46YBu5joufuoR902J5Gug4NE6AZgwHHvvX37Z227_GhvWLWfKPA1_H6Dl3QT_Jlr0nRowqClXZgTrWoUMonmla47a3TB55lI/s320/o-cara-do-marketing-consultoria-em-marketing-digital.png" width="320" /></a></div>
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<span style="box-sizing: border-box; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Já, para os próximos 5 anos, os números apresentam uma ligeira mudança, por exemplo, segundo dados da pesquisa, os homens devem continuar dominando o crescimento online de SEO e Copywriting, que deve ser de 14,2%, depois vêm os sites de comidas, com aumento esperado de 12,2%, sapatos (8,3%), produtos de saúde e suplementos (7,2%) e computadores e tablets (7,1%). Veja abaixo a lista com a previsão do crescimento entre 2015 e 2020:<o:p style="box-sizing: border-box;"></o:p></span></div>
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<strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Roupas masculinas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">14,2%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Comidas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">12,2%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Sapatos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">8,3%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Saúde, vitaminas e suplementos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">7,2%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Computadores e tablets:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">7,1%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cosméticos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">6,7%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cerveja, vinho e outras bebidas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">6,6%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Arte:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">6,2%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Joias:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">6%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Peças automotivas:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">5,9%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Produtos para pets:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">5,1%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Flores:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">3,7%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Cartões e presentes:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">2,4%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Óculos e lentes de contatos:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">1,8%</span><strong style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Câmeras:</span></strong><span class="apple-converted-space" style="box-sizing: border-box;"><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;"> </span></span><span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">1,6%<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Pronto!<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Se você está aí, agora mesmo, pensando em que setor investir, essa lista pode ser de grande ajuda, embora haja sempre espaço para o recente no mercado. Segundo o instituto de pesquisa, o mercado de vendas online cresceu uma taxa de 8,9% ao ano nos últimos cincos, chegando a faturar quase US$ 315 bilhões.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; color: #202020; font-family: "arial" , sans-serif; font-size: 11pt; line-height: 22px;">Como já era de se esperar, segundo a pesquisa, as vendas pela internet cresceram em ritmo bem mais <markuphigh style="box-sizing: border-box; color: #ff0101; font-size: 20px; font-weight: bold;">acelerado</markuphigh> do que em lojas físicas.</span></div>
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Suzanahttp://www.blogger.com/profile/15192496358117028828noreply@blogger.comtag:blogger.com,1999:blog-1569884119136754795.post-47674030990294108672017-02-04T08:27:00.001-08:002017-05-30T06:11:46.505-07:00A importância do Marketing para o seu Negócio<h1 style="background: white; margin-top: 0cm; vertical-align: baseline;">
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<span style="box-sizing: border-box; font-size: 14pt;">O comércio pela internet vem ganhando eficácia cada vez mais e quem sai ganhando é o cliente, assim como quem resolve apostar nessa aparência de negócio, que só tende a crescer, a despeito do péssimo momento da economia do país.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt;">Porém, para que um negócio online de <a href="http://academiadoimportador.xyz/" target="_blank">importação do USA</a> , é fundamental que a empreendimento saiba lidar com a alta competitividade, para isso, é considerável investir em um bom trabalho de marketing, que facilitará o acesso das marcas a seus clientes, e de uma forma super eficiente.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt;">Mas, vale ressaltar que, apesar de não ser tão barato, é mais do que indispensável a empresa investir em um bom trabalho de<a href="https://dietade21dias.club/" target="_blank"> Dr. Rodolfo Aurélio</a> , pois, através dele irá amplificar sua presença na Internet, e assim, alcançar gerar boas vendas.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">É só uma questão de tempo, com o mundo cada vez mais se voltando para a internet, o Marketing digital estará presente em todas as empresas, e de todos os setores. Por isso, separamos algumas razões para começar a executar ações de marketing e conseguir vender muito mais na internet:<o:p style="box-sizing: border-box;"></o:p></span></div>
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1. Planejamento<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">É necessário em todos os setores, o planejamento é o que irá guiar a empresa até seus objetivos. Por isso, antes de mais nada, é fundamental colocar tudo no papel e fazer um bom plano de negócios, seu objetivo, seu público alvo, enfim, cada passo a ser dado<o:p style="box-sizing: border-box;"></o:p></span></div>
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2. SEO<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Sem um <a href="http://planodenegocios.club/" target="_blank">bom trabalho SEO</a> - que nada mais é que um conjunto de técnicas que visam melhorar o posicionamento das páginas nos resultados do Google e ademais buscadores - nenhum site consegue um bom posicionamento.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">E como só com um bom posicionamento nas buscas você aumentará a visibilidade e o número de visitas ao seu site, sem que seja preciso pagar pelos cliques, esse trabalho faz toda a diferença.<o:p style="box-sizing: border-box;"></o:p></span></div>
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3. Redes Sociais<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Elas já fazem parte da rotina das pessoas, portanto, invista nesse veículo, <markuphigh style="box-sizing: border-box; color: #ff0101; font-size: 20px; font-weight: bold;">amplo</markuphigh> aliado na geração de tráfego a baixo custo, e através das redes é possível divulgar a marca e se aproximar dos clientes, criando uma interação através das curtidas, comentários e compartilhamentos, aumentando, assim, a visibilidade de sua empresa.<o:p style="box-sizing: border-box;"></o:p></span></div>
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4. E-mail marketing<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">O email nunca vai morrer, portanto, o email marketing é uma brilhante ferramenta de marketing digital, mas, é preciso que seja bem trabalhada, podendo representar até até 30% das vendas de sua empresa.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Sem falar que seu custo é muito baixo, apesar de seu longo alcance, fazendo dessa ferramenta uma das mais poderosas, só muito atenção para não usar de uma forma indevida, podendo acarretar sérios problemas de imagem à empresa, podendo seus emails serem confundidos com spam.<o:p style="box-sizing: border-box;"></o:p></span></div>
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5. Conteúdo<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Seja criativo, após analisar seu público, crie conteúdo de interesse.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Segundo pesquisas, as pessoas preferem um conteúdo que não seja do tipo propaganda. <o:p style="box-sizing: border-box;"></o:p></span></div>
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6. Promoções<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Não subestime essa interessante forma de engajar seu público, podendo gerar um boca-a-boca.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Promova vantagens, descontos, cupons, sorteios e concursos.<o:p style="box-sizing: border-box;"></o:p></span></div>
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7. Mobile<o:p style="box-sizing: border-box;"></o:p></h1>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Hoje todos têm celulares, permitindo que estejam sempre conectados, portanto, para sua marca atingir o sucesso, tenha um site com design responsivo e procure criar ações de marketing interessantes para alcançar esse público, onde ele estiver.<o:p style="box-sizing: border-box;"></o:p></span></div>
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8. Analytics</h3>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Ótima forma de monitorar suas ações e resultados, e o tráfego dentro do seu site.<o:p style="box-sizing: border-box;"></o:p></span></div>
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<span style="box-sizing: border-box; font-size: 14pt; line-height: 21.4667px;">Com o Google Analytics é possível compreender quantas visualizações foram obtidas e de onde vieram seus visitantes, para poder analisá-las e criar novas estratégias.<o:p style="box-sizing: border-box;"></o:p></span></div>
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9. Parceiros e afiliados</h3>
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<span style="box-sizing: border-box; font-family: "calibri" , sans-serif; font-size: 14pt; line-height: 21.4667px;">Um mercado que vem ganhando muita força ultimamente é o do Marketing de Afiliados, o qual permite que outras empresas atuem como parceiras da sua empresa, anunciando e divulgando seus produtos e serviços, sendo devidamente remuneradas quando ocorre a aquisição </span></div>
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Suzanahttp://www.blogger.com/profile/15192496358117028828noreply@blogger.com